Take Back the Capitol

So here's a grass-roots video site dedicated to overturning Republican control of congress: TAKE BACK THE CAPITOL. As I mentioned in my last post, this type of site really fulfills the promise of the Internet and the question is...how to draw viewers? Do you do it with copyrighted content, like YouTube?

These folks plan to draw viewers by targeting their ideology, and I think it will work. Who watches Jon Stewart? Liberals who agree, already, with his take on the news. He isn't converting anybody on that show.

Take back the Capitol, similarly, will draw like-minded folks--until they get their first absolute blockbuster. Then the floodgates will open.

I wonder if they are planning to host their own videos, or to leverage the technology already provided by YouTube and others.

Link: TAKE BACK THE CAPITOL