Video Search Made the Internet Star

Yes, LonelyGirl15 was pretty interesting and funny. But is she really a star like, say, Jon Stewart is a star? Of course not. The truth is that YouTube was successful because they distributed copyrighted content for free. I personally don't have a big problem with this, but let's not be coy about the real reasons for their success.

Nothing in the search industry has generated more buzz than the recent growth in online video search tools and social bookmarking sites. LonelyGirl, the Mentos guys from Maine, the Evolution of Dance dude and countless other 'normal' people have found fame for themselves on the Internet with the advent of user generated video and social media, and the new video search tools that allow millions of users to find and watch these new generation "stars."

Link: Video Search Made the Internet Star